About us

Our Values
  • Leadership
  • Collaboration
  • Accountability
  • Quality
  • Resilience
Our Guiding Principles
  • Preserve Corporate Reputation
  • Corporate Social Responsibility
  • Develop Future Leaders
  • Promote Innovation
  • Inspire Trust
  • Improve Agility

Our Strength

Prime Locations
Diversified Portfolio
Harness the Technology
Excellent Reputation
Financial Intelligence
Hands-on Expertise
Multigenerational Diversity


In a world where real estate developers have almost identical images, look, feel and even language, it is the ultimate challenge for ASSETS to stand out and differentiate itself from the overwhelming number of realtors.

As a fast-growing regional multi-service company with extensive portfolio, ASSETS understands the crucial aspect of ongoing growth and expansion in the field and strives to lead the real estate market through sustainable development, stimulating economic growth to improve the living and working conditions across communities.

We use the breadth of our expertise and the strength of our financial intelligence to create a positive and lasting impact on Qatar’s built environment and vision 2030. ASSETS continues to deliver and enhance an iconic portfolio of innovative landmark projects in Qatar and the region across the residential, hospitality, retail, healthcare and commercial sectors.

Hotels & Hospitality

  • 1200+ Keys
  • 56 Restaurants
  • 7 Entertainment Facilities
  • 25 Wellness Programs

Hotel, resort, restaurant, leisure, tourism development and operations are at the core of our services. We go beyond simply building and managing hotels and resorts to fostering unique environments that exceed expectations in terms of modern design, luxurious ambience, and high-value experience in each hospitality property. We understand the uniqueness of every hotel and its commercial importance, whether it is part of a brand or not.

We take on the business burden, easing the decision-making process and ensuring an excellent return on investment for an ever-growing portfolio of owners and investors. We stay ahead of market trends and generate excellent returns for a growing list of international and MENA based investors. We have the strategic know-how, industry knowledge and the resources to deliver the right product to the right market

Living Experiences

We nurture and maintain close relationships with the world’s leading architects, engineers, interior designers, and artists. Each project is unique, designed to create a superior and unique living experiences.

Our strength lies in having a full-spectrum hands-on expertise in design, building, construction of high-end buildings and resorts, as well as experience in F&B, retail, and entertainment.

Under Power International Holding group of companies, we harness our capabilities across our affiliates and work in harmony to deliver the best-in-class experiences. From fine dining to casual dining, and from leisure to wellness, we foster the needs of the clients and guests in each property we develop over all the sectors of the developments.

Asset Management

  • 27+ Properties
  • 98+ F&B Outlets
  • 540+ Retail Tenants
  • 200,000+ SQM GLA

With the rising cost of each property building, operating costs, and oversupply, the risk of diminishing returns is a real possibility. Owners’ headaches become opportunities because to our knowledge.

Our unique property management oversight service has one key objective: add real financial value to each development project.

Our team is well experienced in shopping centre and commercial building investment, finance, development planning, marketing, as well as retail leasing and management.

Company Profile

Read our story and find out more about Assets.